Search Engine Optimization
SEO isn’t a “one size fits all” undertaking. Knowing the industry is important. You should also know your competition and your clients. It’s also about knowing the needs and goals of your business.
These are all very important pieces of building and maintaining an effective SEO campaign. Blulynx Communications works with small to mid sized businesses within the Plumbing, HVAC, Electrical, Travel and Food Services. We build, implement and also maintain SEO plans that produce results for our clients.
Search Engine Optimization (SEO) is all about making your website visible to customers searching for a business in your industry. You want your website to rank as highly as possible in Search Engines such as Google, Bing, Yahoo, and others. The HVAC, Plumbing, and Electrical trades and among the most competitive in businesses in the US.
Why To Use SEO
The Travel and Food Service fields are growing fast! Therefore, they’re becoming more crowded each and every day. This means that companies need a great website, but you also need your website to be discovered. Search Engine Optimization (SEO) is, simply put, the technical term for making sure potential customers can find your website. They should easily be able to find you by the products or services your business offers. Not only does this make your website easier to find, but it also adds credibility and trustworthiness to your business.
Whether it’s conscious or unconscious, customers expect websites of those who are considered “experts” in a given industry to rank well in search results. Generally, unless people are researching particular information, no one moves past the first few listings after their keyword search. Therefore Search Engine Optimization (SEO) is very important. You have to know what keywords your customers are using. Also, you absolutely have to customize your website to utilize these words effectively.
When done well, Search Engine Optimization (SEO) improves the user experience by making websites easy to read and understand. This is for both your clients and also for the search engine’s robots (bots). Our experts will review your website’s code and also the text of every page on your website to ensure that it is easily found. Additionally, they will research keywords. This isto ensure your site uses the terms people are actually using when they’re searching for a business within your industry.